Lyrics, Licensing, Storytelling & More with LyricFind
In conversation with LyricFind CEO Darryl Ballantyne
Darryl Ballantyne, CEO of Toronto-based lyric licensing company LyricFind, joins us to discuss the quickly-growing business of displaying lyrics, from Google searches to merchandise and a lot more. We get into how the licensing deals for lyrics work and, yes, the legal dispute between Genius Media and Google that had LyricFind caught right in the middle.
We also touch on a number of new initiatives that LyricFind has announced over the past year, including partnerships with fizy in Turkey, MPA/PMLL in the U.K.. and some Canada-specific content, like the funding from the Canadian Government to promote and export Canadian content through lyrics and lyric translations and to bring the stories found in Indigenous songs to all Canadians. That includes some interesting insight into the process of translating various Indigenous languages.